From Peggy Noonan:
Everyone knows what the word spin means; people use it in normal conversation. Everyone knows what going negative is; they talk about it on Real Housewives. Political technicians always think they're magicians whose genius few apprehend, but Americans now always know where the magician hid the rabbit. And we shouldn't be so proud of our skepticism, which has become our cynicism. Someday we'll be told something true that we need to know and we won't believe that, either.