So how does the president's electoral college margin rate by historical standards?
The 2012 race was the thirtieth presidential contest since 1896, which many scholars use as the beginning of "modern politics." If we look at those 30 contests, we find that the mean winning percentage of the electoral vote is 73.43% and the median is 71.27%.
In other words, President Obama's share of the electoral vote is below average for winning candidates. It ranks twenty-second out of thirty.
1936 | Franklin D. Roosevelt | 98.49% | |
1984 | Ronald Reagan | 97.58% | |
1972 | Richard Nixon | 96.65% | |
1980 | Ronald Reagan | 90.89% | |
1964 | Lyndon B. Johnson | 90.33% | |
1932 | Franklin D. Roosevelt | 88.89% | |
1956 | Dwight D. Eisenhower | 86.06% | |
1940 | Franklin D. Roosevelt | 84.56% | |
1928 | Herbert Hoover | 83.62% | |
1952 | Dwight D. Eisenhower | 83.24% | |
1912 | Woodrow Wilson | 81.92% | |
1944 | Franklin D. Roosevelt | 81.36% | |
1988 | George H. W. Bush | 79.18% | |
1920 | Warren G. Harding | 76.08% | |
1924 | Calvin Coolidge | 71.94% | |
1904 | Theodore Roosevelt | 70.59% | |
1996 | Bill Clinton | 70.45% | |
1992 | Bill Clinton | 68.77% | |
2008 | Barack Obama | 67.84% | |
1908 | William Howard Taft | 66.46% | |
1900 | William McKinley | 65.32% | |
2012 | Barack Obama | 61.71% | |
1896 | William McKinley | 60.63% | |
1948 | Harry S. Truman | 57.06% | |
1960 | John F. Kennedy | 56.42% | |
1968 | Richard Nixon | 55.95% | |
1976 | Jimmy Carter | 55.20% | |
2004 | George W. Bush | 53.16% | |
1916 | Woodrow Wilson | 52.17% | |
2000 | George W. Bush | 50.37% | |
Mean | 73.43% | ||
Median | 71.27% |