A new Consumer Technology Association study finds that video viewership has increased more than 30% over the past five years to 16.8 hours per week, but almost half of all video viewing is being done on devices other than television (smartphone, laptop, desktop, tablet, etc.) — the highest rate its ever been. According to the study, that near 50/50 split represents a dramatic change from just four years ago, when consumers viewed TV video 62% of the time. Desktop video viewership has also declined by over 50% since 2012.
Tuesday, March 7, 2017
Video Moves Away from TV
Sara Fischer reports at Axios:
