Politico interviews Joe Pounder, co-founder of Definers Public Affairs:
What is a trend going on in the U.S. or abroad that doesn’t get enough attention?
“The surface blurring of lines between reporting and opposition research. All information is now democratized so everyone can act like a researcher and reporter, and everyone with a smartphone can be a video tracker. Thankfully the advancement of technology has made us realize our competitive advantage is going back to basics. Only talented oppo researchers can go into the county courthouse and pull the records they need to build a narrative. Only a reporter can talk to a source and bring sometimes decades-old anecdotes to the surface.”
